What Is SEO? #
SEO is the abbreviation for search engine optimization. SEO is a given name that includes all the research in order to make a website at the top of search engine’s results page(SERP). It aims to be in life and display information of your website easily to viewers through just one click. By means of SEO, it is possible to increase your website’s performance so that you could achieve more visitors.
Why SEO Is Necessary? Why Is It Important? #
Aim of this crucial term is improving websites’ ranking on Google or other search engines’s search results on the basis of word. Improving ranking means more potential visitors and this is a plus for an entrepreneur because search engine is one of the most important visitor and client sources. However, the significant point in here is the number of qualified users. In other words, improving a website’s ranking must be done for reaching qualified users; the number of users should not affect your optimization.
When To Begin SEO Research? #
The appropriate time to begin SEO is while you are creating a website or thinking to publish it. Therefore, you could ensure your site appears in top with a proper search. DO NOT FORGET, as the twig is bent so is the tree inclined.
If you have a website already and you think that you run behind, you are wrong. It would be best to act as fast as you can because a good SEO can benefit improving your website as well.
However, do not forget for you to see the results, some time must pass. You see the results usually 4 months to 1 year after you changed something.
How Should SEO Be Done? #
SEO research separates into 2 division as on-site and off-site. On-site research is about keywords, contents, technical condition and structural condition. In brief, it is about everything you can control and change on your website . While in another case, off-site research is about social media links, brand recognition and authority signals. Because off-site research is an advanced step of SEO, we will analyze on-site research in this article.
On-Site SEO #
Keyword : Search engines categorize your content under favour of keywords. They serve your content to users according to the keywords. If you want to appear on top of the result page, you should choose the headings mirroring your concept carefully; bring out your product after taking users’ request into consideration and absorbing the industry’s needs.
Originality : Plagiarism is a violation of right and it results in penalty. Your writings must be unique and this uniqueness must feed your community. Being original is hard, nonetheless; it is essential. You should be satisfied with your work which mirrors your site’s identity.
Lenght : There is not any certain lenght. Every structure and topic of a content is different than each other. You must find your own lenght that suits your content because search engines take this topic into consideration. Well, how do you do that? You can gain insight about contents ,which is made by other people, by searching your own content’s keywords. Do not forget they are your rivals who you want to get ahead of. Analyze them well.
Quality Content : Your content’s quality determines your level. It allows you to reach a fixed user base. Creating quality takes time and it requires stability. However, search engines pay attention to this condition and they do not leave your effort unpaid. That is to say, it is not a choice, it is a necessity.
To make some progress on this topic further, there are fruitful documents and blogposts exceedingly. Furthermore, there are many great and free video contents in YouTube as well. You could take a glance at them.
• Pay attention to trends, seasons and what time brings in that time. You should update your website’s information accordingly.
• You might sort your website’s services, products or topics(one page per one topic).
• Try to present everything you can offer in full to users and explain the information that you presented. It is significant for your intelligibility.
• It is easy to search something from mobile devices. Ensure that you have a mobile friendly website.
• You must use unique titles and hashtags that set you apart from your rivals.
• You should attach importance to your website’s opening speed.